Orders over time
Monthly order volume
Top-ups vs Orders
Top-up portion of total monthly orders
Sessions vs Conversion rate
Store sessions (bars) against order conversion (line)
Average order value
Mean USD value per order, by month
Top billing regions
Where customers are based
Billing countries over time
Top billing markets tracked monthly
Travel lanes — origin → destination
Billing country to bundle destination, by orders
eSIM route of travel
Destination region the eSIM is provisioned for (SKU)